Smart Branding That Explodes with Creative Difference

Smart branding starts with, and relies on, the marketing clarity a business or organization brings to the table. This takes planning that comprises five, key elements:  

• Vision, Mission, Philosophy and Values
• Audiences Direct and Indirect
• Goals and Objectives
• Financial Plan to Support Goals and Objectives
• Target Markets

Based on this planning, SG&D creates the most market-worthy branding program to capture the minds and hearts of buyers and influencers. But that's just the start. We stay with it by providing on-going creative consultation and design services to keep your brand highly differentiated over the long term.

Cross-marketing Needs Multiple Brand Carriers 

A brand cannot stand alone, but relies on cross-marketing efforts to make it work. These efforts may include any of the following to effectively and efficiently spread your brand message:

• Stationery Package
• Overview Brochure
• Website Design and Development
• Blog and Social Media
• Mobile Site and Apps
• Newsletter (both Electronic and Printed)
• Trade Show Exhibit
• Annual Report
• Product Catalog
• Information Package
• Direct Mail Campaign
• Advertising Campaign
• Publicity and Media Campaign
• Interior and Exterior Signage Systems

Client Kudos